About Me
I am Naadila Hamiydah, an Indonesian-based Graphic Designer, with a focus on graphic design, package design, illustration, and social media design. As a Graphic Designer, I create engaging and impactful digital and print designs for various clients. With a Bachelor of Design in Design and Visual Communication from BINUS University, I have a strong foundation in graphic design, package design, illustration, and social media design.
I have two years of experience in designing advertising and promotional materials, brand identities and guidelines, packaging, and other creative assets. I am a positive and creative person, who loves to learn new skills and keep growing. I am also good at time management and communication, and I enjoy collaborating with diverse teams and clients.
Even though my expertise is not extraordinary, I am always up for new challenges and eager to help more people with my design skills.
Experience
2021 - Present
Designer (Remote)
at Teo Heng Trading Pte Ltd - Singapore
Responsibilities:
- Creating advertising and promotional design for KTV Studio and the Showroom
- Develop creative ideas to create digital designs such as icons, posters, brochures, and vouchers and upload them to Instagram, Shopee, Lazada, Google, and the website.
- Conceptualize and execute non-digital designs to be produced in small or large quantities such as catalogs, flyers, posters, card business, etc.
- Managing Google Business to stay up-to-date on the products.
2022 - Present
Graphic Design Freelancer (Remote)
at Seratoes Social Media Management - Jakarta
Responsibilities:
- Work closely with the clients to conceptualize and execute digital designs to be uploaded on social media for five brands with different concepts every month.
- Create a brand identity and visual guidelines.
- Create promotional design for social media for a new product launch.
- Conceptualized and executed packaging design related to hair care & baby brands.
- Monitoring social media trends and staying up-to-date to keep the design fresh and relevant.
2020 - 2021
Graphic Design Intern
at PT Siluet Nyoman Nuarta - Bandung
Responsibilities:
- Conceptualize and execute the company’s re-branding with the Designer Team.
- Develop and create visually compelling layouts, design templates, banners, posters, packaging, ebooks, and other creative assets for various digital and print platforms.
- Monitoring and exploring the up-to-date content design to keep relevant.
EDUCATION
2017 - 2021
Bachelor's Degree in Visual Communication Design
at Bina Nusantara University
GPA: 3.27 of 4.00
Relevant Coursework: Computer Graphic, Typography, Illustration Design, Copywriting, Digital Advertising, Entrepreneurship, Marketing and Consumer Behaviour.
Thesis Project:
Innovation for Batik Cirebon Pattern to New Brand
Grade: A-
Participated Event & Seminar :
- Seminar Off Class - Dasar-Dasar Membangun Bisnis
- Seminar Off Class - Cara Menemukan Bakat dan Potensi Diri
- BINUS Festival - Poster Film Indonesia
- BINUS Festival - Carries in Creative Industry: Chance & Challenge
- BINUS Festival - The Use of Traditional and Digital Media in Creating Illustration Works.
Skills
Adobe Illustrator
Layout Design, Typography, Illustration, Product Design
Adobe Photoshop
Poster Design, Photo Editing, Mockup Design
Adobe Indesign
Layout Design
ProCreate
Illustration, Product Design
Final Cut Pro
Video Editing
Capcut
Video Editing, Content
Canva
Presentation Design, Poster Design, Product Design, Brand Design
Microsoft Office
Word, Presentation, Excel
Awards
'Fortune Battle of Concept' Dance Cover Competition
1st Place
Creativity of Diversity K-Pop Dance Cover Competition
1st Place
'K-Pop got Talent' Dance Cover Competition
Best Costume
Project Experiences
Volunteer Staff
Jan 2015 – Dec 2017
at IM Crew – Dance Cover Community
Responsibilities:
- Successfully managed five dance cover events in Cirebon within 2 years
- Managed and monitored the audience and the participants to keep controlling the crowd.
- Assisting in cleaning before and after the event.
- Taking photos and videos during the event for documentary purposes.
Volunteer Staff & Social Media Designer
Dec 2022 – Present
Responsibilities:
- Manage and monitor TikTok and Instagram to gain engagement to the audience, and successfully gain viewers and followers within seven days.
- Develop an idea to create an event with the team.
- Create content and design for Instagram and TikTok, such as carousel design, single design, reel video.
- Conceptualize and execute non-digital designs to be produced in small or large quantities such as cup sleeves, stickers, photocards, postcards, keyrings, etc.